💼 EXPERIENCE

Strava Senior Brand Creative | 2021 - Present

Freelance ACD Copywriter | 2016 - Present

Arts & Letters Senior Creative | 2020 - 2021

EP+Co Senior Copywriter | 2019 - 2020

Bernstein-Rein Advertising Copywriter | 2018-2019

Chemistry Agency Copywriter | 2017-2018

Fitzco//McCann Copywriter | 2016-2017

🏢 Brands

Google. Strava. Sprite. Meta / Facebook. Major League Soccer. Atlanta United FC. Atlanta Hawks. Netflix. Inc Magazine. NBC News. ESPN. LinkedIn. Puma. General Mills. Tempur-Pedic. Newell Brands. Greenville Tourism. McDonald’s. Kansas City Chiefs. Design Essentials. Old Dominion Freight Line. IHG. Children's Healthcare of Atlanta. Flower Child. Marriott. Red Bull. Jekyll Island Authority. Atlanta Botanical Garden. COX. Checkers/Rally's. Navy Federal Credit Union. Quikrete.
Carrabas. Synovus Bank.

🏆 AWARDS

Anthem Awards. Clio Sports. Effies. ADDYs. Communication Arts. Radio Mercury. Student ADDYs. One Club.

📰 Press

Sports Illustrated. The New York Times. People. Complex. CNN. Bustle. Fortune. Popsugar. Runner’s World. ESPN. The Guardian. Outside Magazine. Atlanta Journal Constitution.

🎓 EDUCATION

The Creative Circus
Copywriting

Spelman College
English/Music

The Second City Training Center
Improv

Rare with Google
Leadership Academy

The Audacious School of Astonishing Pursuits
Jason Bagley’s (ex-W+K ECD) creative course

🧠 CREATIVE LEADERSHIP

Partners with cross-functional teams (product, brand, growth, and UX) to build campaigns that drive both emotion and business impact.

Leads voice and messaging systems that scale across web, app, CRM, social, and brand moments.

Champions inclusive storytelling and cultural relevance, ensuring work connects with real people, not just personas.

Collaborates with producers, editors, and visual creatives to bring ideas to life — end to end.

Mentors junior writers and helps guide voice/tone consistency across teams.

Provides creative direction and copy mentorship to internal teams, freelancers, and agency partners.

Bridges between insights and execution — translating brand values into clear and resonant storytelling.